Adobe Analytics finds flight bookings plummeted 24% in August – CBS Miami


MIAMI (CBSMiami) â ???? COVID-19 cases and deaths continue to rise in several parts of the country as the delta variant spreads. This has caused a lot of people to rethink their travel plans.

Adobe Analytics said August flight bookings fell 24% from July.

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“Travel and flight reservations are the areas most prone to changes in the pandemic,” said Vivek Pandya, senior chief digital officer for Adobe.

He said the trend continued into September and travelers were adjusting their vacation plans as well. Thanksgiving flights are down 18% from this time in 2019.

The trend may be good news for people who are considering flying. Pandya said prices fell about 22% in early September.

Warren Luciani owns an excavation business. He was planning on taking a break and heading to a friend’s wedding in Europe, but decided against it.

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“I’m afraid if I go down there and test positive I’ll be stuck there for 14 days in quarantine. And with my business and I being the owner, I just can’t take this chance, ”Luciani said.

Luciani is disappointed that he had to cancel his trip.

“We made the call and it was a heartbreaking call to our closest friends. And they got it, you know, they would like us to go.

He hopes the pandemic will subside so as not to miss future vacations.

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Adobe Analytics said that for people who travel, some of the top domestic destinations are Hawaii, Orlando and Key West in Florida, and Las Vegas.


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